Invest in Options That Create Other Options

From survival spending to positioning for exponential upside

Investing in Option Generators

Most people invest in options.

Fewer invest in options that create more options — the kind of investments that act like a platform, unlocking new moves, relationships, and games you didn’t even know existed.

This shift is subtle but powerful. It’s not about controlling the future. It’s about increasing your surface area for opportunity.

We’re not spending to survive. We’re positioning to expand.

The Core Principle

Option-creating investments aren’t about immediate payoff. They’re infrastructure for future moves — like unlocking a new map in a game.

🔁 Key Characteristics of Option-Creating Investments:

• Uncapped upside You don’t know how much it will open, but you sense it will.
• Positive asymmetry Limited downside, potentially multiplying upside.
• Platform-like nature They host people, opportunities, partnerships, and ideas.
• Exposure over control You stop trying to force outcomes — and increase your optionality instead.

Examples Across 7 Dimensions: